The traditional environmental movement wants you to believe that climate advocacy should be volunteer work driven by pure passion. They've convinced millions of content creators that monetizing environmental content somehow corrupts the message or diminishes the cause. But what if I told you this entire narrative is a sophisticated gatekeeping mechanism designed to keep the...

What if everything you’ve been told about climate justice is a well-intentioned distraction, one that’s steering us away from the environmental solutions we urgently need? For years, the mainstream has bombarded us with moral imperatives, racial equity slogans, and calls for reparative environmental policy. But here’s the uncomfortable truth, climate justice, as it's popularly...

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Because apparently saving the planet comes down to… format wars. Yeah, I’m serious. The Day I Realized People Were Fighting Over Climate Story Formats So, picture this: I’m sitting in a boring Zoom seminar. I'm half awake, caffeinated beyond medical recommendation, and the lecturer throws out this question: “Which platform actually engages audiences better: climate...

Trust me, I've seen every rookie error in the book, and you're probably making at least three of them right now. Let me tell you about the time I nearly gave up on helping aspiring environmental writers altogether. Picture this: I'm scrolling through my LinkedIn messages last Tuesday morning, coffee getting cold, when I see yet another message that starts with "Hey! I want to become...